15-21 juli 2023nijmegen
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Facts & figures

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You celebrate a great party together with others. And count on that, during the Vierdaagsefeesten: party together with one and a half million other visitors who can be found in Nijmegen for seven days. This makes us the biggest event in the Netherlands and one of the biggest in Europe.

Rat­ing

The Vier­daagse­feesten are rat­ed as an event with an aver­age report mark of 8.4. 94% want to come back to the par­ties in the com­ing years. 95% rec­om­mend friends and acquain­tances to vis­it the par­ties.

In com­par­i­son with oth­er events

A large-scale poll among the Dutch pub­lic (Bran­dAlche­my) shows that out of all 50 largest events in the Nether­lands, Vier­daagse­feesten is in first place when it comes to expe­ri­enc­ing a pleas­ant atmos­phere. We are also in the top five strongest event brands among adults, togeth­er with De 4Daagse, Pinkpop, Sail Ams­ter­dam and Bevri­jd­ings­fes­ti­val. Vier­daagse­feesten as a brand scores high­est on the attrib­ut­es active, cheer­ful, unique and like­able.

Trans­lat­ed with DeepL

Brand sur­vey: best atmos­phere in the Netherlands!

In the 2018 Event Brand Sur­vey by Bran­dAlche­my, a large-scale pub­lic sur­vey of the 50 largest events in the Nether­lands, the Nijmegen Vier­daagse­feesten ranked high­est for its atmos­phere, accord­ing to the Dutch pub­lic. Vis­i­tors expe­ri­enced the Vier­daagse­feesten as an active, bright, unique and friend­ly brand.

Vis­i­tors also ranked the Vier­daagse­feesten just below the Four Day march­es among the brands sur­veyed. The fes­ti­val also appeared in the top 5 of the strongest event brands among adults, togeth­er with the Four Day March­es, Pinkpop and SAIL Ams­ter­dam. In the rank­ing for strongest recre­ation brands in the Province of Gelder­land, the Nijmegen Vier­daagse­feesten is in the top 3, togeth­er with the Four Day March­es and Burg­ers’ Zoo, with a stronger brand than com­pa­ra­ble events. 

(Source: Hen­drik Beer­da, brand con­sul­tan­cy, 2019)


Facts & figures

  • More than 1300 performances
  • More than 3500 artists from the Netherlands and abroad
  • More than 46 podiums
  • Nijmegen city centre as event site: 1.798 million m2
  • 300 extra outdoors bars
  • More than 18,000 m2 of terraces
  • 130 terraces
  • More than 20,000 terrace chairs

Number of visitors in 2019: 383,000 unique visitors throughout the week, jointly representing 1,625,000 visits over 7 days. On average, most visitors come for almost 4 days, resulting in 378,788 unique visitors in 2022.

How many days do people spend at the festival?

  • 25% come for 7 days
  • 16% come for 6 days
  • 16% come for 5 days
  • 17% come for 4 days
  • 12% come for 3 days
  • 9% come for 2 days
  • 5% come for 1 day
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Visitors

  • Most visitors to the Four Days Festivities are between 18 and 34 years old
  • About as many men as women come
  • Average spend per person 48.95 euros per day
  • More than 1,250,000 litres of drinks
  • More than 3500 m2 of sales areas
  • Total spending effect Four Days Festivities 64 million euro

Where do the visitors come from?

The Vierdaagsefeesten attract visitors from all over the Netherlands, but most (56%) come from Nijmegen or Nijmegen's neighbouring municipalities (9%). It is estimated that at least 2% of visitors come from abroad.

Media

  • More than 13,000 announcements on TV, radio, in print, online and on social media
  • A reach of 94.6 million readers
  • A PR value of €3.3 million in seven days’ time
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